PHOTOS: The Kenya Brand Amazes Many at Milan Expo

President Uhuru Kenyatta led a celebration parade in Milan, Italy to launch Kenya's new international brand.

The rare opportunity of marketing the country was received in awe and amazement by thousands of people when President Kenyatta toured various stands with cultural groups singing and dancing to Kenyan Music.

Kenyatta said that the exposition gave Kenya a chance to showcase investment opportunities as well as exhibiting the country as the preferable tourist destination.

The President launched the Kenya Week in a series of events dubbed “Kenya, the land of possibilities”.

He was accompanied by Cabinet Secretaries, Members of the Kenya Chamber of Commerce and Industry, artistes and acclaimed athletes.

Read Also: How Kenya Will Benefit From Uhuru Kenyatta's Visit to Italy

President Uhuru Kenyatta is on a state visit in Italy where he held talks with President Sergio Mattarella and Prime Minister Matteo Renzi on promoting Kenya's cultural and business opportunities.

Le Voci bianche di Novara si esibiscono con una performance canora dedicata al #NationalDay del @KenyaPavilion pic.twitter.com/ZbF8SgkC4J

— Expo Milano 2015 (@Expo2015Milano) September 8, 2015