Netizens, among them politicians, have unleashed photos showing their transformation in the last 10 years.
Under the tag #10YearChallenge, the Kenyans shared how things have changed in the period under question.
Among those who joined in the trend was Nairobi Governor Mike Sonko, Garissa Township Mp Aden Duale and Homa Bay Women Rep Gladys Wanga.
From growing up, growing big to growing old, the photos had the signature tell tales of what time does - changing people.
For instance, a tweep by the name Fridah Ndinda recounted the emotional growth she has experienced over time.
"10 years ago I ate heartache for breakfast, lunch and dinner I thought that it was the worst thing I could ever go through," she shared her memories.
The globally trending #10YearChallenge to show their a decade-long growth.
The challenge is supposed to cover the time span of 2009 to 2019 or 2008 to 2018 with a few deviations based on the best available photos.
It is a trend that celebrities Kenyans at large scour through their personal photo archives and Facebook profiles to make their comparisons on Instagram and Twitter.
Given that the new year is still fresh, the challenge has offered an opportunity for a whole lot of people to look in retrospect.