Innovative Nakuru Woman Taking Over East Africa With Njahi Coffee

A collage of entrepreneur Mary Wairimu with a container of njahi coffee (left) and several black beans aka njahi (right)
A collage of entrepreneur Mary Wairimu with a container of njahi coffee (left) and several black beans aka njahi (right).
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MSEA

Mary Wairimu from Nakuru County founded Jahay Coffee, a healthy beverage made from black beans popularly known as njahi.

She makes a non-caffeinated beverage that offers an alternative to local consumers and others across East Africa.

According to the entrepreneur, her company is focused on boosting the local manufacturing industry in the country.

Wairimu uses four herbs from India and other countries to offer a new experience for her clients.

Entrepreneur Mary Wairimu from Nakuru County on January 4, 2023.
Entrepreneur Mary Wairimu from Nakuru County on January 4, 2023.
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MSEA

“Jahay, which is served like any other hot beverage made from hot water and milk with sugar to one’s taste; will boost your mood and energize you in a hearty friendly way. You are able to do heavy tasks and brainwork with endurance," she stated, claiming that coffee helps manage arthritis. 

Other benefits, she alleged, included regulating blood sugar, cleansing the gut, lowering the risks of chronic illnesses, strengthening bones, and increasing milk production in lactating mothers.

"The Jahay coffee is the only beverage that is addressing addictions by lowering the cravings and calming down withdrawal symptoms from any addiction," Wairimu told KNA.

Kenyans and other consumers across East Africa enjoy her products. Those from Tanzania reportedly prefer coffee prepared with ginger, cinnamon, and cloves.

Black beans are high in protein, folate, iron, Vitamin B6, Calcium, Magnesium, and phosphorous, which help boost the consumer's health.

"Your caffein-free-product of the nutrient-rich Kenyan black bean (Njahi) loaded with proteins, iron, calcium, magnesium, folate complex carbohydrate, and fiber," reads the coffee packaging.

Meanwhile, a proposed Export Investment Promotion Levy by the government seeks to impose a tax on imported finished products that the country's manufacturers can produce locally.

The move is aimed at encouraging local production of goods often imported.

Undated photo of numerous containers at the port of Mombasa
A photo of numerous containers at the port of Mombasa
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KPA