The government, through the Tourism Regulator Authority (TRA), has cautioned members of the public, particularly tourists, against using open-sided land cruisers on highways.
In a statement on Thursday, January 15, the tourism regulator noted that some tour operators have begun using open-sided land cruisers to transport tourists along public roads and highways against the law.
According to TRA, open-sided land cruisers are licensed and approved strictly for game viewing and photography purposes within designated wildlife areas such as national parks, national reserves, and registered conservancies.
"These vehicles are not designed nor approved for use on public roads and highways, as their open configuration and limited protective features expose passengers to heightened safety risks," the Authority stated.
To address the issue, tourists and clients were urged to avoid requesting or insisting on the use of open-sided Land Cruisers for transfers or travel beyond designated wildlife areas.
Similarly, tour operators were directed to strictly adhere to their licensing conditions by ensuring that such vehicles are used exclusively within parks, reserves, and conservancies, and only for their approved purposes.
TRA warned that the use of open-sided land cruisers on public highways constitutes non-compliance with licensing and safety requirements under the Kenyan Constitution.
"The use of such vehicles on public highways constitutes non-compliance with licensing and safety requirements and may attract regulatory action in line with the Tourism Act, 2011 and applicable regulations," TRA stated.
It added, "This directive is issued in the interest of safeguarding visitor safety, promoting responsible tourism operations, and preserving the integrity and reputation of Kenya's safari experience."
What The Law Says
As per the Tourism Act of 2011, TRA has the authority to suspend a tourism licence if a business is found to violate the Act. Continued violation of the regulations could result in licence revocation.
Operators who breach licensing or safety requirements can also face monetary penalties with a fine not exceeding Ksh100,000 or 18 months imprisonment or both.
For instance, in September last year, the government revoked the licences of four tour operators in a sweeping crackdown targeting non-compliant players.
TRA Director General Norbert Tallam said the enforcement drive, spearheaded by a multi-agency team, began in the Maasai Mara and has since extended to Amboseli, Tsavo, and the Coast.