The advertisement "Jipange na Viusasa!" is widely watched on Citizen TV and other brands owned by Royal Media Services. The distinct feature of the one-minute video is the host, whose unique personality makes him stand out amongst his peers.
Morgan Mokaya, better known as Mokaya Junior has become a sensation despite being a fresh face on television. In the world of social media, Mokaya Junior is no stranger to the limelight, with his videos garnering an average of 200,000 to 300,000 views on TikTok.
Unknown to many, Mokaya dropped out of college before landing his dream job at Citizen TV.
Speaking exclusively to Kenyans.co.ke, the host narrated how his ascension to the top was not as rosy as many tend to think.
How can you describe yourself?
I’m a Digital creator by profession as well as a TikToker or, rather, a storytelling TikToker.
Most people know you from the Jipange na Viusasa advert. How did the opportunity come about?
I've been doing digital content creation for quite some time, so Royal Media Services (RMS) reached out a month ago and presented an opportunity for us to work together.
They shared the vision that they had about the Viusasa show, and I accepted.
How has the experience been thus far?
So far, it's my first month on the job. It's been quite exciting. The experience has been amazing since it presents new challenges.
Tell us more about these challenges
The great thing is that I have been in the media space for a while but was operating behind the scenes. For instance, I was the audience manager for the KTN show called " I Can Sing."
I have also worked at Ebru TV and TV 47, but my roles were primarily behind the scenes. This time, however, with the Citizen TV contract, I am on the screen, so it's something new, but I'm up to the task.
Will we see you in other projects with RMS?
Yes, projects are aligning. I've had a passion for content creation, which is where all the way all the businesses are heading. That's where the future is.
How did the journey to Content Creation begin?
I began creating short videos during the pandemic. At first, the videos only garnered a couple of views. Through consistency, the videos began to gain higher views two years later, which is 2022.
What did you study in school?
Not many people know, but I dropped out of college in my first year in 2021. I was pursuing Graphics Design at Kabete Polytechnic. I shifted my focus to content creation.
What's next for Mokaya Junior?
I consider myself a digital creator and a business person; hence, my future is planned around digital content creation.
What's the inspiration behind what you do?
Impacting the society. Every Sunday, I meet up with a group of young guys called the Nairobi Street Vibes, whom I mentor and assist in their journey to content creation.
My game plan is to change the perception of digital content creation in the society. There are so many other things that we can do instead of the gossip and nudity aspect that people are attracted to.