Everything You Need to Know About Safaricom's Maisha ni M-Pesa Tu Promotion

A number of Kenyans have for the past few days been receiving messages from Safaricom informing them of having accumulated points when they used their M-Pesa.

The message from the mobile service provider read: “Dear customer, transact more this week to get surprise reward in Maisha ni M-Pesa Tu promotion. To check your target for the week, dial *444*0#.”

Many Kenyans were caught by surprise when they saw the rewarding messages.

[caption caption="Screenshot of one of the messages"][/caption]

There was a lot of chatter on Twitter as people shared screenshots of the messages they received.

“What is this you are calling M-Pesa Tu? How do I benefit from those points?” asked one user.

“Are they redeemable?” another questioned.

Maisha ni M-Pesa Tu promotion is a reward system by Safaricom that is aimed at rewarding M-Pesa customers for using M-Pesa.

It will run for ten weeks until 26th August 2018 with 7 houses, over Ksh 110M worth in daily and weekly cash prizes and Ksh 100M worth of data, SMS and airtime prizes up for grabs.

There is no need to sign up as all M-Pesa customers are automatically added and will earn points to the campaign draws when they do transactions of above Kshs. 100.

According to the official Safaricom website, customers will be awarded 10 points for every Kshs. 100 M-Pesa transaction.

The transactions that are eligible for the draw include; sending and receiving money via M-Pesa, Bank to M-Pesa transactions/ Bank to Sacco, Paybill transactions, Buy Goods transactions and International Money Transfers (IMT).

On the other hand, customers will not earn points when sending off-net transactions, balance inquiry, buying airtime for self/ others, getting a mini statement, checking balance, changing your PIN, changing the language, updating customer menu and M-Shwari and KCB M-Pesa transactions.

The points earned during the promotion will go towards the daily and weekly draws where customers stand the chance to win the 7 houses and exciting daily and weekly cash prizes.

You will also be given weekly targets and rewarded with Data/SMS/Airtime based on the points they achieve against their target.

[caption caption="Maisha Ni M-Pesa Tu promotion"][/caption]

Similarly, M-Pesa agents also stand to win one of eight grand prizes of Kshs. 1 Million in cash as they earn one point for every Kshs. 100 transacted.

It is also important to note that winners of houses will be contacted through the official Safaricom customer communication number 0722000000 while the winners of cash prize will be sent their winnings through M-Pesa.

Additionally, the points are not transferable to other users.