The government has made several changes to its public communication strategy within State agencies with the aim of cementing President Uhuru Kenyatta's Big Four Agenda.
In the new changes, the Presidential Delivery Unit (PDU) and the Vision 2030 secretariat will be responsible for government communication on matters concerning the Big Four Agenda and Vision 2030 projects.
Through a circular dated 24th August, 2021, the Head of Public Service, Joseph Kinyua directed all government agencies to channel communications on the Big Four agenda and Vision 2030 to the two communication units before disseminating the information to the public.
“To ensure efficiency and appropriate content referencing, all advertisements and public communications shall be edited, curated and compartmentalized under the appropriate Kenya Vision 2030, and Big Four Agenda by the Vision 2030 Secretariat and the Presidential Delivery Unit for subsequent dissemination by the government spokesman,” Kinyua stated.
In the new directive, the PDU and the vision 2030 secretariat will also be responsible for auditing all public institutions after every three months.
Kinyua states that this move is aimed at speeding up the completion of legacy projects launched by the President.
“To assure propriety in furtherance of this objective, the Kenya Vision 2030 Delivery Secretariat and the Presidential Delivery Unit will jointly audit all public institutions after every three months,” Kinyua stated.
Under the new directive, all government agencies will also be expected to make quarterly reports on the progress of vision 2030 and the Big Four projects in their institutions.
The agencies will be expected to submit reports to the two communication units on a quarterly basis.
In ensuring that Uhuru’s legacy projects are completed in time, the various government agencies will also submit evidence of complying with the issued directive.
“Consequently, all ministries, departments and agencies will be required to submit evidence of compliance within 15 days at the end of each quarter,” he stated.
Uhuru's Big Four legacy projects include manufacturing, Universal Health Care, food security and affordable houses.
Since his reelection in 2017, Uhuru has launched Big Four projects across the country.
