As part of the ongoing illicit brew crackdown, Murang’a governor Mwangi wa Iria has banned the advertising and promotion of alcohol in the county.
Mwangi said that bars were taking advantage of the crackdown, advertising their products in an attempt to lure those who depend on the illicit brew being destroyed.
According to Citizen Digital, Mwangi was speaking in Murang’a town as he visited the county’s rehabilitation center.
He said that it made no sense for them to destroy the alcohol, only for a bar to sell residents the same alcohol.
He added that it was his responsibility to save residents from alcoholism, thus the ban.
Mwangi said bars caught defying the directive will face legal action.
It is unclear if the move to ban the advertisements is legal with some bar owners vowing to fight it
The fight against illicit brew over the past two months has seen leaders and residents alike take drastic measures to destroy the illegal alcohol.
Some County government have set up centers in an attempt to rehabilitate those dependent on alcohol.
See 13 Rehabilitation Centers Set up in Kiambu
Women have also joined the fight, with many taking to the streets to protest the increasing numbers of alcohol joints around their homes.
Some of the demos have gotten violent, with property destroyed in the process.
Recently, women in Kajiado faced off with police officers as they broke into bars in Isinya town, destroying alcohol.
See Town Comes to Standstill as Women Go on Rampage Destroying Bars
The crackdown on illicit brew came after the president gave a directive ordering that all illegal alcohol be destroyed.
The crackdown has led to the death of several people with some being unable to cope with withdrawal from alcohol.
