Oserian Development Company in Naivasha was recognized as the best producer of cut flowers at the International Grower of the Year awards held in Germany.
The competition, which is an annual fete, involved the participation of firms from different regions of the world like Belgium, China, and Poland.
The president of the International Association of Horticultural Producers (AIPH), Bernard Oosterom, indicated, “The 2019 IGOTY Awards provide an opportunity to put a spotlight on the best in our industry, showing the world the quality businesses that exist.”
The large grower and exporter of cut flowers was the only African firm that was nominated for recognition at the awards ceremony this year.
The award is dubbed the Oscars for plants and it seeks to identify and celebrate best practices and excellence in flower production.
The production of Oserian was recognized as one that has been ratified by customers from around the world albeit the market has become increasingly dynamic with characteristics of appetite for new niche varieties.
To deal with the dynamics and according to AIPH officials, Oserian has managed to develop a diverse portfolio, which it manages well across a 200 hectares piece of land dedicated to cut flower production.
The firm also engages in eco-friendly farming even as it employs technological tools in its impressive structures of geothermal greenhouses.
The firm’s director for HR and Administration, Mary Kinyua indicated, “We are proud that our investment in innovation and responsible flower growing mechanisms continue to be recognized on the global stage. In an increasingly competitive and dynamic market, our cut flowers have excited markets and positioned us as frontrunners in sustainable flower production.”
To maintain standards, the firm’s production involves a ‘champions by nature’ approach to flower growing. It also employs the integrated pest management (IPM) system, the world’s largest geothermal heating project, hydroponics, and proper management of carbon dioxide (CO2).
Kinyua also stated, “As demand for cut flowers burgeons and customer preferences change, we continue to position our business to respond to these dynamics while remaining true to our philosophy of having sustainable flowers that are ethically grown.”
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