Cape Media, which manages TV47, Radio47, has appointed Willis Raburu as Director of Digital Services and Innovations.
Following his new appointment, Raburu will be reporting to the CEO and will be solely responsible for the evolution of TV47, Radio47, and 47 Digital products.
"Raburu will be tasked with developing a comprehensive strategy and roadmap for the design, development, and maintenance of Brand 47 digital products and presence," read part of the communique shared by the company's Director of Operations, Wilson Mbugua.
His primary objective will be enhancing the overall user experience of the company across all its digital platforms.
“We are pleased to have Raburu on board. He will bring a valuable strategic skill set of performance and brand-building digital capabilities to the team,” Mbugua added.
The Director of Operations added that Cape Media was confident that Raburu's 13 years of extensive experience in media will help them in different capacities.
Raburu joined TV47 on August 27, 2023, nearly two months after leaving Citizen TV, owned and managed by Royal Media Services.
Announcing his debut at a local television station, he lauded his previous employer, who served as his first home in the media industry.
"I’m excited to be joining Kenya’s fastest-growing media house, TV47," stated Raburu, who hosts the entertainment show Wabebe XP on TV47.
Before joining TV47, Raburu served as a director at Nairobi County government for two months.
Raburu currently holds a Bachelor of Science in Information Sciences from Moi University and is pursuing a Master of Arts in Communication Studies with a focus on Strategic Corporate Communications at USIU.
