To participate in the campaign, consumers who are above 18 years old and hold a national ID are invited to purchase any of the participating EABL spirit brands.
Announcing the move, it was explained that the next DJ to create an Africa Now DJ Mix will be the South African Amapiano DJ duo TxC, Tarryn and Clairise.
Britam remains focused on seizing the growth opportunities across its footprint, innovating despite the low penetration of insurance products, and driving financial literacy.